ZAAT is a multidisciplinary platform that supports and showcases artists and designers, with a focus on art from the Arab world. It offers collectors opportunities to buy, sell, and trade artworks across various styles and movements, while reinvesting in contemporary projects. As a digital platform, ZAAT curates events, advises clients on acquiring or managing art collections, and features a growing roster of artists and designers. The name “ZAAT,” derived from the Arabic root meaning “essence” or “self,” reflects its commitment to preserving artistic integrity and fostering meaningful engagement with art.